lin.ariel.lee@gmail.com

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A Product Designer crafting visually engaging solutions with a focus on usability, clarity, and intuitive experiences that bring people together.


4+
Years of design experience

Spanning web & mobile products across B2B/B2C, SaaS, eCommerce, and AI.

150+
Users researched

Resulting in 100+ actionable insights from surveys and 1:1 interviews.

300%
Growth in user engagement

Along with a 30% increased in conversions through design and SEO strategy.

5
Industries designed for

Including ECommerce, real estate, education, gamification, and nonprofit tech.

Logato

Designing an AI-powered social gamification logging app that improves children's piano practice consistency by 40%

Fall 2024

Product Design

Research

Mobile

GLOCAL

Centralizing workflows in a B2b/B2c SaaS managment platform, increasing KPI tracking by 75%

Summer 2024

UX/UI Design

Research

Desktop

Coffeeology🔒

Designing a seamless and personalized e-commerce shopping experience for coffee enthusiasts to explore local cafe and products

Fall 2023

UX/UI Design

Research

Mobile

Bullet Journal @arilee.bujo

Growing an online presence to 500K+ by enhancing social media engagement

Visual Design

Graphic & Illustration

Digital Marketing

Here's a little about me:

🌲 Currently living in Seattle, WA.
🎓 Studied Communications at the University of Washington, Seattle.
🎨 Background in digital marketing and visual communications.
🔍 Detail-oriented designer who finds impact in the small things.
🧠 Blend of data-driven thinking and visually compelling design.

I studied Communications in college and started my career in digital marketing, a foundation that taught me how to craft meaningful messages and measurable experiences. Over time, that evolved into a love for design systems, product thinking, and building tools that make people’s lives a little easier. Outside of work, I enjoy spending time with my two cats and perfecting my latte art.

It's nice meeting you!

© 2025 Ariel Lee. All rights reserved.